It seems like there’s always a reason to be celebrating London lately. Whether it’s the wedding of Prince Wills and Kate, the Summer Olympics, and now the royal bun in the oven, we’re always looking across the pond – but now we’ve got an even better reason to have all eyes on the English captial – the London collection of Ray Ban sunglasses.

RB2140 1115 Original WayfarerLondon texture on black with G-15 XLT lenses.

With images of everything that embodies the city, from the London Eye and Big Ben to the royal guards and the Underground Tube, RB2140 Original Wayfarer sunglasses are the ultimate pair of shades for any fan of the Big Smoke. Six limited edition styles are available now, proving exactly why this iconic style sticks around. The brand’s ability to reinvent its most famous style again and again keep it fresh in our minds and give us another reason to always come back for more.

Ray Ban Original Wayfarer sunglasses

Black with London texture and G-15 lenses.

Ray Ban Original Wayfarer

Red with London texture and crystal gray gradient lenses.

Ray Ban Original Wayfarer

Dark blue with London texture and crystal green lenses.

Ray Ban Original Wayfarer

White with London texture and crystal blue lenses.

Ray Ban Original Wayfarer

Havana with London texture and B-15 XLT lenses.

G-15 lenses in Ray Ban sunglasses absorb 85% of light and is tinted green to provide more precise vision in various light conditions. B-15 lenses are similar, but the brown tint offers better contrast in low light. Crystal lenses from the Legends collection are made with high quality material to provide extra protection against harmful UV rays and give you the best sight possible.

For more information on how to purchase styles from the Ray Ban London collection, please email us at info@viziooptic.com.

 

We are donating to the American Red Cross this holiday season

At Vizio Optic, we make it our mission to give back to the wonderful community that has served us. Through regular donations to great charities like Unite for Sight and organizations such the Perkins School for the Blind and the Boston Children’s Hospital, we are doing what we can to help cure preventable blindness and promote education and healthy eyes around the world. Did you know that for every pair of designer glasses you purchase with us, we give a pair to someone in need?

This month, we’re doing something a little different. As you well know, Hurricane Sandy tore through a large part of our country in late October, killing more than 250 people and causing $63 billion in damage – a superstorm second only to the devastating Hurricane Katrina of 2005. With nearly 25 states affected by Sandy and severe damage rampant throughout New Jersey and New York, our friends and neighbors are in need of our support. That is why throughout this month, a portion of all sales will go to the American Red Cross to benefit victims of the storm.

The season of giving is upon us. Providing a much-needed donation to those who suffered Hurricane Sandy is a cause we are wholly devoted to this winter. Now through December 31st, your purchase means more than ever. Indulge in your love of shopping, find beautiful gifts for your friends and family, and this month, shop where your purchase can make a difference.

To learn more about Vizio Optic’s philanthropic efforts, please visit our Good Karma page.

 

This weekend we held an exclusive private fitting event for Robert Marc eyewear. Fans got to explore the American designer’s current collection in full and plenty of people found their new favorite brand! We had a great time showcasing his eyewear and sunwear to our friends in the Greater Boston area and giving them a special look at what’s to come for 2013. Couldn’t make it? Here are a few trends we noticed at the event:

Robert Marc 206sm eyeglasses

Robert Marc 206 eyeglasses are the only style in the collection that come in two sizes and was our most popular selling style of the day. The 206 is the original, and the 206sm is a smaller frame that is more flattering on petite faces. The classic shape and simple design of this unisex model makes it a perfect choice for just about anyone! It is available in black, tortoise, ashwood, spotted tortoise, olive Havana, dark gray, and vintage crystal.

Robert Marc eyeglasses

Our friends at the event also loved these Robert Marc glasses in the color of the moment – oxblood! This is the hottest hue of the season and we couldn’t stop swooning over its glossy, understated style. Whether you are cool or warm-toned or have light or dark hair, this shade is so versatile, it flatters pretty much anyone’s coloring.

Robert Marc glasses

Lastly, we have beautiful marbling in colors 194 (red) and 195 (blue). We’ve gushed about marbling before with Alain Mikli’s uniquely layered frames, so you know these were a favorite of the day! The bold colors stand out beautifully and add a little artistic flair to your everyday wardrobe.

Did you visit us this weekend? What did you think of the new Robert Marc collection?

 

How to buy lenses online

So you made it all the way to the checkout, but you have no idea what kind of lenses you need – but don’t fret, we’re here to help! If you’re new to buying lenses online, here’s a few things you should know to make the process a little easier:

First, you will need your prescription! Without it, we cannot provide you with the most precise lenses possible. We accept prescriptions via fax or email, which are then confirmed for accuracy by one of our certified opticians or optometrists. If you don’t have your most recent prescription on hand, you will have to visit your local eye health professional for an updated copy.

You will also need to know your prescription type. This will be one of the following: single-vision, bifocal, trifocal, progressive, reading, or fashion lenses. Single vision lenses simply mean that they help correct one focus, so if you’re either nearsighted or farsighted, this is what you need. If you are nearsighted and farsighted, bifocals help you to see properly in both respects, while trifocals add a third, intermediary focal length. These types of lenses have thin and lightly visible lines across the lens. Progressives, on the other hand, give you the benefits of bifocals or trifocals without the lines, so you have a smooth lens that is more youthful and attractive.

Reading lenses are those that you need only to read, and fashion lenses are the clear ones that come with the glasses – no prescription included. Fashion lenses are great for when you have perfect vision but want to use designer glasses as a beautiful accessory.

Next is your PD measurement. This is the distance between your pupils that tells us where your optical center is located so we can perfectly tailor the lenses to your eyes. The PD number is not always written on the prescription, so make sure to tell your eye doctor to include it on your next visit.

The final piece of information we need is the lens type that you prefer, which has two elements. First is whether or not you want treatments. This includes anti-reflection that helps eliminate glare, scratch-resistant coating, and transition lenses that tint in ultraviolet light. Second is the thickness, and you have three choices: Regular, which is fine for most people; polycarbonate, thinner lenses that are shock-resistant and ideal for those who play sports; and high index, the thinnest and lightest lenses that are also the most comfortable.

It may seem like a lot, but just remember that we are designing the perfect lens totally customized by you! If you have any questions about purchasing lenses online, feel free to call us at 866-411-9428 and we will be happy to help!

 

Vizio Optic

Not sure what to buy for your friends this holiday season? Designer eyewear is always a great choice, and even though we have an expertly curated selection that satisfies the tastes of even our most discerning customers, there are so many factors that go in to choosing the perfect style you may not be sure exactly what they will love, or if it will even fit!

Save yourself the headache of trying to figure out their style and go for a Vizio Optic gift certificate, this way, you’ll be 100% sure that your generosity will be appreciated! Not only do they get a brand new accessory, but they have the luxury of choosing it themselves.

With a Vizio Optic gift certificate, you are giving more than just some money. You are opening to door to full collections of CHANEL glasses, Oliver Goldsmith sunglasses, and many other sought-after brands, as well as access to our award-winning customer service team! We are deeply committed to providing a positive and memorable experience and go above and beyond for you, our dear friend! No request goes unanswered, and we will do our best to satisfy your needs and accommodate even the oddest requests!

Our online customer service is a great perk as well, with a communicative team that can help you find exactly what you’re looking for. Thanks to our great relationships with nearly 30 brands, we have access to their full collections and extend that privilege to our customers so you can have exactly what you desire.

The Vizio Optic gift certificate also affords your loved one the advantage of free domestic shipping and free returns if necessary. So give the gift of limitless fashionable possibilities this season, available in denominations of $25 and up.