Monthly Archives: July 2012

Vizio Optic Has the Best Sunglasses in Boston!


Best of Boston Awards 2012 by Boston MagazinePhoto: Boston Magazine

We are very excited to announce that Vizio Optic is the recipient of another Best of Boston award by Boston Magazine! This year, we’ve won the award for Best Sunglasses, thanks to our vast selection of amazing designers and their chic, unique collections.

The 2012 Best of Boston award is now our fifth from the upscale local lifestyle magazine. We are honored to have won for Best Optical Shop and Best Eyewear in 2006, 2007, 2009, and 2010. This annual accolade brings our name to people all over New England, and we are happy to be in the company of the near 300 other wonderful Greater Boston companies that earned the award this year as well.

Our mission at Vizio Optic is not only to provide our visitors with a wide selection of beautiful designer eyeglasses and sunglasses to choose from, but to also offer personalized customer service to help you choose the perfect frame that flatters your features and expresses your great sense of style. We want to thank our customers for helping us achieve this honor once again, as our Brookline eyewear shop would not be here without you.

The Best of Boston issue of Boston Magazine will be on stands tomorrow, July 31. Pick up a copy and learn more about why Vizio Optic was chosen, and read about our fellow neighbors who won awards as well!

Frame Yourself: Square Faces

This week in our series on how to choose the perfect designer glasses for your face shape, we’ll be focusing on square faces. Those with this silhouette typically have a strong jawline and forehead of equal width with a square chin. Some celebrities with this shape include Demi Moore, Jessica Simpson, and Ryan Seacrest.

Beausoleil 012 Eyeglasses

Beausoleil 012 eyeglasses are a great place to start. Round and oval styles help balance the sharper angles of your face, which softens your overall look. This style has an arched silhouette that will help you achieve the proper balance. Steer clear of more geometric styles, which contribute more angles to an already angular face. The 012 is less overwhelming a look, and is available in the above brown, as well as clear, and a subtly patterned brown and black.

LINDBERG Air Titanium Rim Perry

It’s also best to avoid bottom-set temples, as it draws the eye down and brings more attention to the chin. We want to achieve equilibrium, and his can be done by choosing designer glasses with center-set temples, like the above LINDBERG Air Titanium Rim Perry eyeglasses. The location of the temples keeps the details central. Perry is an aviator-style frame with a slim design and double bridge.

Mosley Tribes Dorset sunglasses

As for sunglasses, try out a butterfly shape – this silhouette starts small in the center and flares outward towards the corners at equal lengths on the top and bottom. A great example is the above Mosley Tribes Dorset sunglasses. This is a butterfly-shaped aviator frame with cool blue mirror lenses. Upswept styles draw the eye upwards, but since your square face is more proportioned, the additional bottom flare keeps everything in line.

Frame Yourself: Diamond Face Shapes

This week, we have another installment of Frame Yourself, a helpful guide to choosing the right style of designer eyeglasses or sunglasses for your face shape. Diamond-shaped faces have a narrow width to their forehead and jawline, with a wider mid-line that helps accentuate cheekbones.

Seen on celebs like Madonna, cat-eye frames are very flattering on faces with diamond silhouettes, because the upswept lines of this shape emphasizes the cheekbones. For a similar model of eyeglasses, try on a pair of MYKITA eyeglasses in the Elsa style, a modern version of the feline frame in a thin, transparent plastic. As with all MYKITA eyewear, Elsa features a screw-less hinge that eliminates any worry of the frame loosening or coming apart.

MYKITA Elsa eyeglasses

Stick to larger frames when shopping for eyewear as well, because smaller ones typically have a narrow eye line, making this part of your face look smaller than it is. We want to play up your features, not diminish them! Try on a pair of Ray Ban Wayfarer eyeglasses, the optical version of the brand’s most iconic frame. In this photo, Madonna dons a pair of geek-chic glasses that perfectly flatter her diamond-shaped face.


Ray Ban Wayfarer eyeglasses


Lastly, rimless eyeglasses are a great style for your face shape because they allow the cheekbones to shine. There is no rim to distract anyone from your wonderful features! One of the best known brands for this style of eyewear is LINDBERG. LINDBERG eyewear lets you customize the glasses’ shape, size, color, and more. You have total reign over the design!

Vizio Optic is the #1 Optical Shop in Brookline!

Vizio Optic

We are proud to share with you that we have won the title of #1 Optical Shop in Brookline from Wicked Local! The news website covers the Greater Boston and Cape Cod areas and recently asked its audience to vote in over 75 categories for the Readers’ Choice Awards. We are so very honored and excited that our store was voted the best in Brookline!

Thank you to all of the readers who voted for us! For those who are unfamiliar with our company and learned about us through Wicked Local, here is what you should know.

We opened in 2004 thanks to the hard work of Galina Rabkin, our owner and optometrist, who has made customer service the top priority at our store. Our team’s mission is to provide an inviting atmosphere where you feel comfortable and at ease for an optimal shopping experience.

Vizio Optic provides thorough eye exams, diagnosing and monitoring your eye health to determine your precise prescription, and also carries a wide range of designer eyeglasses and sunglasses. Most of our brands focus solely on eyewear, with frames that are innovative, high-quality, and totally unique.

If you are in the area, stop by! For the rest of the summer, anyone who visits on a Wednesday can enter to win a free pair of Ray Ban sunglasses. For more information on our optometry services, or if you would like assistance in purchasing a pair of glasses, please call us at 866-411-9428.

Vizio Optic is committed to providing the best service in town and we are grateful to Wicked Local and its readers for this exciting award!

Frame Yourself: Oval Face Shapes

Choosing the perfect pair of designer glasses requires you to consider several things, including your favorite colors, which shapes will look good on you, what materials you want, and what embellishments you enjoy (or would rather avoid). There are so many options out there that it can be difficult to narrow down your choices, but keeping one thing in mind can make a world of a difference: your face shape! Knowing what looks good on your face shape makes the hunt for eyeglasses and sunglasses much simpler, which is why throughout the next few weeks we will highlight popular face shapes and show you examples of what will look great on you! This week, we’ll talk about oval faces:

Those with oval faces typically have even features, meaning you want to find a frame that maintains this balance instead of throwing it all in one direction.

Oliver Goldsmith Kendal sunglasses are a great choice for those with oval faces, and trendy, too! Geometric styles are very popular right now, and flatter oval faces by adding sharper angles that complement your soft features.  This style is available in Coulis Sandwich (above), Black Truffle, and Electric Tortoise.


Keep in mind the size of your face as well. Is your oval face petite as well? Stick to frames that are moderately sized, you don’t want to overpower your small features with an enormous frame. However, oversized, nerdy glasses are pretty popular recently, and while the large frames may be a bit overwhelming, you can still make the style work for you with a frame like Studio FB W10 eyeglasses, with their rectangular silhouette and chunky black frame that is totally geek-chic. As a bonus, this brand uses wood fibers in its glasses that results in a super natural-looking matte finish, going along with with the organic trend of the summer season.


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Face a Face Senso 2 Sunglasses

We love when our customers leave happy! If you are a fan of our Facebook page, you’ll see plenty of pictures of smiling faces with a brand new pair of designer eyeglasses or sunglasses perched on their noses. Check out our album here.

Face a Face Senso 2 Sunglasses

This is our friend Deborah, who recently purchased a funky pair of Face a Face Senso 2 sunglasses in red. Doesn’t she look great?

These Face a Face sunglasses are a great way to show off your playful sense of style. The shape of Senso 2 is a great twist on the cat-eye, keeping the top line of the silhouette more curved and moving the flare to the outer edges to resemble a luscious red pout surrounding dark gray lenses. This look was, perhaps, inspired by surrealist painter Salvador Dali, whose Mae West Lips couch led the designers to create a limited edition frame known as the Bocca, which actually took the shape of lips and had high-heeled legs as the arms!

Face a Face Bocca sunglasses

Face a Face Senso 2 sunglasses feature matching arms in transparent red, accented with white, as well as a silver dot embellishing each temple, and solid gray lenses.

Face a Face Senso 2 Sunglasses

For more information on how to purchase Senso 2 from Face a Face eyewear, please call 866-411-9428. Make sure to view our expansive collection of other styles from Face a Face on our website, and explore our vast selection of other designer eyeglasses and sunglasses!

Introducing: Pierre Eyewear

At Vizio Optic, we are big fans of designer eyeglasses that shows off your individuality. We love frames that are totally unique, brightly colored, patterned a-plenty and featuring bold designs, which is why we are so excited to bring a brand new collection to our store: Pierre eyewear. Pierre is based in France, where all of its frames are handmade with the finest materials. The company was founded shortly after its designer returned from a ten-year stint in the United States working in development for Lacoste. Pierre firmly believes that designer eyewear should be a work of art and an object of beauty. See our team below modeling his amazing creations!

Pierre PAOLA c.VCB30 eyeglasses

These are Pierre PAOLA c.VCB30 eyeglasses, a standout pair of specs that put a twist on the typical geek-chic look. With oversized oval lenses and a thick plastic rim surrounding them, Paola is a knockout, giving off a sophisticated and artistic vibe.

Pierre MAO c.RN21 eyeglasses

Pierre MAO c.RN21 eyeglasses are an eye-catching style in a bright, bold red. The silhouette is curvaceous and flared, resembling a pair of vampy lips more than a cat-eye. Reminiscent of Dali’s Mae West Lips Sofa, MAO would be the perfect choice for those who want to show off their playful side and appreciation for the arts.

Pierre ARTHUR c.BTN88

For the man who wants to tell the world he is daring, unique, and totally stylish, there are Pierre ARTHUR c.BTN88 eyeglasses. These rectangular frames are every bit geek as they are chic. The thick plastic rim speaks to the nerd herd and the stunning blue pattern keeps you standing out amongst the crowd.

Pierre eyeglasses are not yet available on, but can be purchased in the store (11 Harvard St., Brookline, MA) or by calling 866-411-9428.

Beausoleil is back!

Beausoleil sunglasses

This ad for these stunning Beausoleil sunglasses was one of our favorites this season, perfectly illustrating a warm summer’s day with the perfect pair of shades and a luscious red lip. The retro silhouette paired with the white-hot color makes for the ultimate pair of elegant and chic designer sunglasses for the summer. And they were a hot commodity at Vizio Optic, selling out quickly. Luckily, we have great news: Beausoleil CS12-700 sunglasses are back in stock at our store in Brookline, MA!

Beausoleil CS12-700 Sunglasses

Check them out – the U-shaped white rims are complemented by a ridged gold bridge and arms, with dark lenses that make you look like a diva while protecting your eyes from the sun. Fancy and fashionable, this style will sell out fast, so make sure to contact us if you are interested in purchasing your own pair.

Join the eyewear A-list with a pair of Beausoleil shades this summer. To try on this pair of Beausoleil sunglasses, visit us at 11 Harvard St., Brookline, MA. Non-local customers can give us a call for more information on how to purchase these beautiful shades at 866-411-9428.

Spotted: Samuel L. Jackson in Alain Mikli Sunglasses

Update from Vizio Optic:  We no longer carry the Mikli par Mikli or Alain Mikli brands.  Please browse our currently available designer brands and call, chat or email us for personalized assistance. We are an authorized dealer of authentic European and US brands, shipping world-wide!

Thank you from all of us at Vizio Optic!


There are plenty of avid fans of Alain Mikli eyewear around the world, but one of the most high-profile fans of the French brand is none other than Samuel L. Jackson. The actor has even supported the company at a few of its events – photos of which can be seen on the Alain Mikli Boutiques USA Facebook page. Most recently, however, the King of Cool was photographed wearing a great pair of Alain Mikli sunglasses:


Looking fly with his red velvet blazer and bowtie, Jackson completes the look with a pair of Alain Mikli AL1207 M04B sunglasses. These aviator shades have a flat gray metal frame with a chunky double bridge, topped with black in this straight-line silhouette. The solid gray hinges lead to the straight black arms, which curve slightly at the ends to sit comfortably over the ears.

Alain Mikli AL1207 Sunglasses

Alain Mikli eyeglasses and sunglasses are available through Vizio Optic, however, sunglasses are not sold online. We are an authorized Alain Mikli retailer and recommend exploring the brand’s collection on its website and letting us know which frames you are interested in via email ( or phone (866-411-9428). We carry the entire collection and will do all that we can to ensure a positive and quick shopping experience.

Photos: Alain Mikli Facebook page,

Vizio Optic Mentioned in SUCCESS Magazine

Success Magazine

Last week we were very excited to learn about our mention in SUCCESS Magazine, which recently published an account of one writer’s visit to our shop in Brookline. The author, renaissance woman Mel Robbins (who is a radio and television personality as well as a life coach on top of writing), discusses her first impression of Vizio Optic:

Owner-optometrist Galina Rabkin was hugging an 11-year-old named Molly. The staff and customers smiled at the embrace. Post-hug, Molly stepped back and exclaimed, “Thank you, Dr. Rabkin!” Then, facing a mirror, she flashed a huge smile and announced, “I LOVE them! I look SO great!”

Rabkin hugged Molly’s mom, too, and turned to greet me with a smile. “Hi, I’m Galina. Welcome to Vizio Optic. Try anything on, open the drawers, have fun and let me know if you see anything you like.”

Robbins says that our Best of Boston awards are what drew her to the store, but it was our great customer service that kept her inside. We pride ourselves on providing the best service in town, and our team is always willing to help you find the perfect pair of glasses. It is our mission to make Vizio Optic an inviting place where everyone feels welcome, and we are grateful to customers like Robbins who let us know we are doing our job right!

Click here to read the rest of “Sales and the Human Touch” by Mel Robbins.

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